Irene Chong

MDes/MBA 2008
 
Research
Strategy/Planning
Systems Design



project 1: Chicago Tribune: The Future of News Media
The newspaper industry is struggling to remain relevant in peoples’ lives. Subscriptions are dwindling in the face of cheaper and more interactive means of sharing information. New strategies were developed to address challenges faced by the Chicago Tribune, an organization trapped between being a “hyper local” and “national” news source.
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personal statement
I'm a Master of Design/MBA graduate at the IIT Institute of Design. Currently I live in Wellington, New Zealand, working for Inland Revenue - the nation's tax department - trying to imagine what the future compliance organization might look like. I'm a tireless world traveler with an insatiable curiosity, willing to experience new things and push comfort zone boundaries, collector of cobalt blue glass bottles and other random objects, avid cook, foodie photographer, aspiring to live, eat and work in healthy ways all at the same time. Dedicated to the advancement of service design.
project 2: City of Chicago: Troubled Buildings
There are 10,000 abandoned buildings and vacant in the City of Chicago, making it one of the biggest problems it currently faces. With boards covering what were once doors and gang graffiti now replacing home addresses. Improved internal processes and communications with residents were explored to help combat this problem.
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project 3: Massive Change: Adaptive Urban Planning for Climate Change
Global warming is eminent, but future challenges are uncertain. An urban city’s passport to survival will be its capacity to adapt. Using Chicago as a backdrop, an adaptive planning process was developed to recognize climate threats, assemble tools to mitigate and respond, and integrate the response into urban policy.
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