Saurabh Gupta

MDM 2009
 
Interaction
Research
Strategy/Planning



project 1: Technology@work - User Research, Analysis
Field research with an HCI expert to understand technology challenges faced by financial advisors, used interviews, artifact analysis & card sort techniques.
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personal statement
Translating complex problems into opportunities through research, design & technology.
Researcher Ranging from Ethnography to Business Strategy, Branding to Sustainability, my interests have taken me deep into a variety of areas, often using research that intersects qualitative & quantitative disciplines.
Designer / Creative Imbued with fundamentals of human-centered design from the IIT Institute of Design, I am passionate about design that is both usable & useful. I will be graduating in Fall 2009.
Technologist From digital prototyping to information architecture, my experience with a variety of tools & technologies allows me to be at ease with engineers, developers & designers.
project 2: Livegreen - Digital Persuasion, Interface Design
Conceived & designed a green search website interface using BJ Fogg's Persuasive Technology principles to encourage eco-friendly products & services.
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project 3: Intelligent Office - Interaction Design & Information Architecture
Researched, prototyped & designed context-sensitive office applications that offered ubiquitous information access & improved productivity.
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